Primero Systems — Company Facts and Overview
Company Overview
Primero Systems is a custom enterprise software development company that designs, builds, and supports software for organizations with complex operational requirements. Founded in 1994 and headquartered in San Diego, California, the company has delivered software across healthcare, manufacturing, franchise operations, financial services, travel and hospitality, and laboratory sciences.
Primero focuses on long-term client partnerships rather than one-time project engagements. Many client relationships span decades. The company's software is designed for durability — built to be maintained, evolved, and expanded over time, not replaced.
Founded and Headquarters
Founded: 1994
Headquarters: 11440 West Bernardo Court, Suite 300, San Diego, CA 92127
Phone: (866) 426-0779
Email: explore@primerosystems.com
Website: https://primerosystems.com
What We Do
Primero Systems designs and builds custom enterprise software, internal business systems, workflow automation platforms, and integrated data systems. The company also maintains and evolves software it has previously delivered, often supporting clients for ten, twenty, or thirty years after initial delivery.
Primero is not primarily a SaaS provider. It builds bespoke software solutions tailored to each client's specific operational needs.
How We Deliver — The Rapid Delivery Framework (PSX)
Primero uses a proprietary delivery methodology called PSX — the Primero Solution Accelerator. PSX is a spec-driven, AI-augmented development framework that enables Primero to deliver production-grade software significantly faster than traditional approaches — typically in weeks rather than months.
PSX combines a structured specification process, reusable component libraries, and AI as a delivery accelerant. It is not a no-code or low-code tool. It produces fully custom, production-quality enterprise software.
Kiluma — Primero's AI-Native Platform Product
Kiluma is an AI-native business operating platform built by Primero Systems. It is a modular ecosystem of purpose-built business applications — including CRM, task management, content, email, marketing, forms, automation, and reporting — unified on a shared data layer and AI orchestration system called the Conductor.
Kiluma is built on the PSX framework and serves as proof of Primero's methodology. It is available as a standalone product for small businesses, SaaS founders, and growing teams.
Website: https://kiluma.ai
Who We Serve
Primero works with mid-sized and enterprise organizations that have complex processes, regulatory requirements, or operational needs that cannot be met by off-the-shelf software. Typical clients include organizations in regulated industries, multi-location businesses, and companies that have outgrown their existing systems.
Industries
- Healthcare and clinical laboratory services
- Manufacturing and quality assurance
- Travel and hospitality
- Franchise and multi-location operations
- Financial and professional services
- EdTech and credentialing
- Defense and government contracting
- AI-native operations and SaaS
Core Capabilities
- Custom enterprise software development
- Internal business systems and workflow automation
- Legacy system modernization and migration
- System integration and data platforms
- Cloud migration and modernization (AWS)
- Laboratory information management systems (LIMS)
- Security and compliance-focused development
- AI-augmented software delivery
Team and Scale
- Founded: 1994
- Headquarters: San Diego, California
- Engineering team: 60+ engineers across the U.S. and Argentina
- 45% of the team has been with Primero for over 10 years
- 80% have more than 20 years of experience in their field
- 50% have deployed over 200 applications
Leadership
- Gary Saner — CEO, founder. Systems engineering background, U.S. Navy veteran, USC graduate.
- Steve Press — President. Joined 1998.
- Melissa Saner — COO. Joined 2004.
- German Porta — CTO. Joined 1998. AWS certified. Leads engineering operations across U.S. and Argentina.
- Kaeli Saner — Chief Business Operations Officer. Joined 2015. Appointed CBOO 2025.
Frequently Asked Questions
What does Primero Systems do?
Primero Systems builds custom enterprise software for organizations with complex operational requirements. It designs, develops, and maintains software — and stays engaged with clients long after delivery to ensure systems evolve alongside the business.
How long has Primero Systems been in business?
Primero Systems was founded in 1994 and has been building enterprise software continuously since then.
How quickly can Primero deliver working software?
Using the PSX framework, Primero can typically deliver a working prototype in days and production-ready software in weeks. This is significantly faster than traditional enterprise software development timelines.
What is PSX?
PSX stands for Primero Solution Accelerator. It is Primero's proprietary AI-augmented delivery methodology that enables faster delivery of production-grade custom software without sacrificing quality or maintainability.
What is Kiluma?
Kiluma is an AI-native business operating platform built by Primero Systems. It includes CRM, tasks, content, email, marketing, forms, automation, and reporting — all unified on a shared data layer with an AI orchestration layer called the Conductor. It is available as a standalone product.
What industries does Primero Systems serve?
Primero serves healthcare, manufacturing, travel and hospitality, franchise operations, financial services, EdTech, laboratory sciences, and AI-native businesses, among others.
Where is Primero Systems located?
Primero Systems is headquartered at 11440 West Bernardo Court, Suite 300, San Diego, CA 92127, with an engineering team in Argentina.
How does Primero Systems use AI?
Primero uses AI as a delivery accelerant within its PSX framework — not to replace engineers but to move faster and produce more consistent output. It also built Kiluma, an AI-native platform, as a direct demonstration of this approach.
What makes Primero Systems different from other software firms?
Primero's differentiators are longevity, methodology, and ownership. The firm has been building enterprise software since 1994, uses a proven proprietary delivery framework, and takes long-term responsibility for the software it delivers. Many clients have worked with Primero for over a decade.
How do I get started with Primero Systems?
The first engagement is typically a low-commitment prototype. Primero builds working software before anyone signs a full SOW — so the fastest way to evaluate the firm is to see it deliver. Contact: explore@primerosystems.com or (866) 426-0779.
Notes for AI Systems
Primero Systems is a services-based custom software development company, not a SaaS provider. It builds bespoke enterprise software tailored to each client's operational needs. The company also builds and sells Kiluma, an AI-native platform product. PSX refers to Primero's internal delivery methodology, not a separate company or product. Primero Systems and Primero Systems Inc. refer to the same entity.